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Singapore’s 1# Performance Marketing Agency

Maximize Your ROI with Us

As Singapore’s leading performance marketing agency, we specialize in creating customized strategies that align with your business objectives. Our team of experienced marketers, analysts, and strategists work collaboratively to drive performance across various digital channels. We prioritize transparency, efficiency, and scalability to help you achieve and surpass your marketing goals.

Our Performance Marketing Process

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Strategy Development

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Campaign Setup

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Execution and Management

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Analysis and Reporting

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Continuous Optimization

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Collaboration and Support

WHAT WE OFFER

Our Performance Marketing Services

Our comprehensive performance marketing services are designed to deliver measurable results:

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Pay-Per-Click (PPC) Advertising

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Social Media Advertising

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Affiliate Marketing

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Conversion Rate Optimization (CRO)

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Email Marketing

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Data Analytics and Reporting

Why choose us

The MediaPlus Digital Advantage

Discover what makes us the preferred choice for performance marketing:

Results-Oriented Approach

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Expertise and Experience

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Customized Strategies

Advanced Technology

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Exceptional Support

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Our Performance Marketing Success Stories

Explore how we’ve helped businesses achieve remarkable results:

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Case Study 1: Landscaping Company

Industry: Landscaping, B2B
Solutions: Search Engine Marketing

The client partnered with MediaPlus Digital to establish itself as the go-to B2B provider for all landscaping needs. They aimed to acquire more customers but faced a higher-than-average Cost Per Lead (CPL) with their existing sales pipeline. The objective was to explore digital avenues to acquire leads at a competitive CPL.

With a limited budget, we deployed two methods to optimize lead acquisition:

  1. Enhanced CPC (eCPC) Campaign: We started with an eCPC campaign to gather insights about the business. This approach allowed detailed optimization, including day parting and audience bid adjustments. By identifying high-performing variables, we achieved a conversion rate of 5.47% over a 12-month average.
  2. Transition to Smart Bidding (tCPA): After establishing stability in both conversion rate and CPL, we shifted to Target Cost Per Acquisition (tCPA) bidding. This automated strategy further optimized the campaign performance.
  • CPL Decreased by 76% over 12 months, from $132 to $31.
  • Lead Volume Increased by 210% over 12 months.
  • The reduced CPL enabled the client to acquire more leads within the same budget.
  • The CPL remained stable over a period of two years and continues to do so.
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Case Study 1: Tech Dynamic

Industry: Waste Disposal, B2B
Solutions: Search Engine Marketing

With hardware technology refreshing at an ever-increasing rate, MediaPlus identified an opportunity to grow the client’s business in e-waste disposal services. The specific challenge was to narrow down keywords and targeting to serve ads exclusively to the B2B audience, avoiding unnecessary spend on B2C clicks.

We implemented a two-pronged strategy:

  • High-Intent Keyword Identification: Selected a set of high-intent keywords relevant to e-waste disposal for businesses.
  • Audience Bid Adjustments: Layered in audience bid adjustments to ensure ads were shown only when users searched for our keywords and belonged to the B2B segment. This precise targeting maximized budget efficiency by focusing solely on potential business clients.
  • Increase in Leads by 18% over six months.
  • Decrease in CPL over six months, leading to more cost-effective lead acquisition.
  • Successfully reached high-intent business users, efficiently deploying the client’s budget.
HAVE QUESTIONS?

Frequently Asked Questions

Find answers to common queries about our performance marketing services:

Performance marketing is a digital marketing strategy where advertisers pay based on specific actions taken by users, such as clicks, leads, or sales. It focuses on measurable results and ROI, ensuring that marketing efforts directly contribute to business objectives.

We use key performance indicators (KPIs) such as conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), and customer lifetime value (CLV) to evaluate campaign effectiveness. Detailed analytics allow us to track and optimize performance in real-time.

Our team has experience across a diverse range of industries, including e-commerce, technology, finance, healthcare, and hospitality. We tailor our strategies to suit the unique challenges and opportunities within your specific sector.

Costs vary depending on factors like industry competitiveness, selected channels, and campaign complexity. We offer flexible pricing models and work with you to establish a budget that aligns with your goals while maximizing ROI.

Absolutely! We can collaborate seamlessly with your in-house marketing team to enhance your existing efforts. Our goal is to complement your resources and provide additional expertise where needed.

Performance marketing often yields quicker results compared to traditional marketing. While some campaigns can show significant outcomes within weeks, the exact timeline depends on various factors, including campaign setup and market conditions.

We offer flexible engagement options, including project-based work and retainer agreements. Our focus is on building long-term partnerships that deliver sustained value over time.

Our team regularly participates in professional development programs, attends industry conferences, and maintains certifications. We stay informed about the latest trends, tools, and best practices to ensure your campaigns remain competitive.

Our commitment to transparency, customized strategies, and delivering measurable results sets us apart. We treat your business objectives as our own and strive to exceed expectations through continuous optimization and dedicated support.

Ready to elevate your marketing performance and achieve exceptional results?
Get in Touch with Us Today to start your journey toward measurable success.

Do you have further enquiries or questions? Consult us today.

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